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Principles of marketing / Philip Kotler, Gary Armstrong.

by Kotler, Philip | Armstrong, Gary.

Edition: Fifth editionMaterial type: Text Text; Format: print Englewood Cliffs, N.J. : Prentice Hall, ©c1991Availability: Items available for loan: PUTRAJAYA LIBRARYCall number: HF5415.K67 1991 (3).

Marketing management : analysis, planning, implementation, and control / Philip Kotler.

by Kotler, Philip.

Edition: 9th ed.Material type: Text Text; Format: print Publisher: New Jersey : Prentice Hall, c1997Availability: Items available for loan: KSHAS LIBRARYCall number: HF5415.13.K67 1997 (3).

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