Marketing management : analysis, planning, implementation, and control / Philip Kotler.

By: Kotler, PhilipMaterial type: TextText ©Edition: 8th edDescription: xxix, 801p. : ill. (some col.), col. map ; 27 cmISBN: 0137228511Subject(s): Marketing -- ManagementDDC classification: 658.8 LOC classification: HF5415.13 | .K64 1994
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Item type Current location Call number Status Date due Barcode Item holds
Open Collection Open Collection PUTRAJAYA LIBRARY
Open Collection
HF5415.13.K64 1994 (Browse shelf) Available 000000000023
Total holds: 0

Includes bibliographical references and indexes.

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