| 000 -LEADER |
|---|
| fixed length control field |
00955nam a2200277 a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
29436 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
MyPuUNI |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20170323104100.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
040826s2001 nju ||| | eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0130407046 |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
(UNITEN)OLDAUb10080389 |
| 040 ## - CATALOGING SOURCE |
|---|
| Transcribing agency |
UNITEN |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5415 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
|---|
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
HF5415 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) |
.B76 2001 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Brooks, John R. ,Jr. |
| 9 (RLIN) |
48134 |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Principles of marketing : |
| Remainder of title |
faculty activities and classroom teaching strategies / |
| Statement of responsibility, etc. |
prepared by John R. Brooks, Jr. ; Philip Kotler and Gary Armstrong. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
Ninth edition |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc. |
Upper Saddle River, New Jersey,: |
| Name of publisher, distributor, etc. |
Prentice Hall,; |
| Date of publication, distribution, etc. |
c2001. |
| 264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Place of production, publication, distribution, manufacture |
Upper Saddle River, New Jersey,: |
| Name of producer, publisher, distributor, manufacturer |
Prentice Hall,; |
| Date of production, publication, distribution, manufacture, or copyright notice |
©2001 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
266 pages,: |
| Dimensions |
29 cm |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Marketing |
| General subdivision |
Problems, exercises, etc. |
| 9 (RLIN) |
48131 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Armstrong, Gary |
| 9 (RLIN) |
22474 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Kotler, Philip |
| 9 (RLIN) |
8129 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Koha item type |
Reference Collection |
| Edition |
Level 5 (Not For Loan) |
