| 000 -LEADER |
|---|
| fixed length control field |
00850nam a2200265 a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
27807 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
UNITEN |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20170324091136.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
040916s1996 nju ||| | eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0848701038 |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
(UNITEN)OLDAUb10079792 |
| 040 ## - CATALOGING SOURCE |
|---|
| Transcribing agency |
UNITEN |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5415.13 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
|---|
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
HF5415.13 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) |
.M37 1996 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Kotler, Philip |
| 9 (RLIN) |
8129 |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Marketing management : |
| Remainder of title |
an Asian perspective : instructor's manual / |
| Statement of responsibility, etc. |
Philip Kotler |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc. |
New Jersey,: |
| Place of manufacture |
Prentice Hall,; |
| Date of publication, distribution, etc. |
c1996. |
| 264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Place of production, publication, distribution, manufacture |
New Jersey,: |
| Name of producer, publisher, distributor, manufacturer |
Prentice Hall,; |
| Date of production, publication, distribution, manufacture, or copyright notice |
©1996 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xiv, 233 pages,; |
| Dimensions |
30 cm |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Marketing |
| General subdivision |
Management |
| -- |
Problems, exercises, etc. |
| 9 (RLIN) |
48145 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Ang, Swee Hoon |
| 9 (RLIN) |
19230 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Leong, Siew Meng |
| 9 (RLIN) |
19231 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Tan, Chin Tiong |
| 9 (RLIN) |
48289 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Koha item type |
Reference Collection |
| Edition |
Level 5 (Not For Loan) |
